Mobile app UX copy for Tulip Appointments

Retail stores use legacy desktop applications to manage employee scheduling. It’s not possible to make frequent or last-minute changes to employee schedules. The goal is to provide a flexible solution that makes it easy to manage last minute changes to schedules and enables retailers and customers to manage in-store appointments in real time.

Constraints

• Mobile app is not able to replicate full functionality of desktop competitors.
• Availability of an alternative means app usage is optional.

Strategy

• Build deep user empathy to identify hidden paint points through partnership with UX research.
• Study desktop competition.
• Focus efforts on what we can do well instead of trying to do too much.

Outcome

• Use terminology that users are familiar with.
• Design with the future in mind.

• Reduce cognitive burden, for example, short term memory load and information overload.